FERN AND
PETAL

BRANDING + PACKAGING

A harmonious blend of nature inspired aesthetics and minimalist design emphasizing the brand's dedication to handcrafted, locally sourced products made with premium natural ingredients.

An independently owned essential oils business carefully sourced from sustainable international growers, and handmade and packaged locally in Vancouver, BC.

The goal was to refresh elements of the identity by seamlessly integrating nuances of nature with a modernist design approach.

This project focused on adapting the brand’s visual elements across multiple mediums, including packaging, print, and web, while ensuring a consistent and strong tone throughout.

The result is a cohesive visual language that translates beautifully across various platforms—maintaining the brand’s core values and messaging while introducing a fresh, contemporary edge that resonates with the audience.